SELA and Monaco Marina Management aim deliver the first superyacht marina on the Saudi coast of the Red Sea.
SELA and M3 are collaborating to develop and to improve yachting experiences in the Red sea.
The agreement aims to work on the operational management, and promotion of the Jeddah Yacht Club and Marina. M3 will support SELA in the process of obtaining the La Belle Classe Destinations label from the Yacht Club de Monaco.
Monaco Marina Management is one of their technical partners for the “La Belle Classe Destinations” label. Its vocation is to identify and federate Yacht Clubs of excellence in order to transform marinas into places to live a yacht lifestyle.
As an ideal partner, Monaco Marina Management will also organize training courses for the Jeddah Yacht Club staff in Monaco and in Djeddah, in order to exchange knowledge and experience in several areas to create attractive yachting destinations for the international yachting community by promoting the Jeddah Yacht Club and Marina as a new sailing destination.
Since 1995, SELA has been a regional leader in the human experience industries across most sectors. For over 25 years, it has played a significant role in the sports, culture, tourism, events, conference, and exhibition industries.
In 2017, SELA had multiple partnerships that involved collaborations with government entities, which gave the company a strong position in the market to implement and execute events of all types around the world.
In 2019 alone, more than 15 million attendees experienced SELA-managed events in the Kingdom.
SELA is planning a collection of mega-destinations, parks, and resorts to contribute to the Saudi 2030 vision programs directly and indirectly including serval world class coastal developments with the aim to position the red sea as the next international yachting hub in the world.